De La Warr Pavilion

Shorefront at the forefront

View
Client:   De La Warr Pavilion Year:   2023 Location:   Bexhill-on-Sea Services:   Campaign design

The De La Warr Pavilion is a pioneering centre for the arts. A place where everyone can experience contemporary exhibitions, events and entertainment in an iconic Modernist building. By the sea, on England’s south coast.

 

DLWP appointed us to work with them on their Summer–Autumn 2023 marketing campaign.

THE CHALLENGE

Boldly express the personality of DLWP.

Communicate the energy around their programming and the uniqueness of the venue.

Increase awareness of DLWP’s offering to visitors attending the Turner Prize in Eastbourne.

THE RESULT

We worked with a local copywriter to find a tone of voice that was more personable and directly spoke to their target audiences.

Using existing assets we developed DLWP’s graphic language to express more of its unique personality.